Mallika Srinivasan ( Chairman and CEO of TAFE)
Mallika Srinivasan is a thoug
Life History :-
Born on November 19, 1959 as the eldest daughter of industrialist A Sivasailam, she is the pride of her parents. She was always brilliant in academics. She did her in MA (econometrics) from Madras University. Thereafter, she went abroad to pursue further studies. She did her MBA from the Wharton School of the University of Pennsylvania. Married to Venu Srinivasan, the CMD of TVS Motor, she is living happily with their two children.
In the year 1986, she planned to join the family business. She was made the General Manager of Tafe (Tractors and Farm Equipment) Company. When she took over the responsibility of furthering the economic wealth and business, the turnover of the Company was Rs 85 cr. Under the expert guidance of her father and the whole hearted support of the team, she brought about a major transformation. She converted Tafe into a hi technology-oriented company, thereby becoming the initial choice of the farmers. There was a period, when the Company had to face a tough time, however; even then, the Company invested a huge amount of over Rs 70 crore in the designing and development of product.
At present, the Company is earning a business over Rs 1,200 cr. It has been a long journey for the Company, which has witnessed many ups and downs. But, it was the strong determination of this courageous woman that slowly and steadily made the firm climb the ladders of success. Today, the Company has not only found a niche for itself as the leading tractor manufacturer, but also expanded its area of operations. It has also entered into others businesses like engineering plastics, panel instruments, automotive batteries gears, hydraulic pumps, and farm implements.
The company has had a long alliance with Massey Ferguson, which is now a part of Agco. The company is looking forward to exporting fully constructed tractors to Agco. Presently, Agro has a stake of 24% in the company and the rest lies with Simpson & Co. Presently, Mallika Srinivasan is serving as the president of premier industrial bodies like Tractor Manufacturers Association and the Madras Management Association. She is the first lady to have assumed the role of a president of the Madras Chamber of Commerce and Industry. She is also a prominent member of the governing board of the Indian School of Business, Hyderabad.
http://forbesindia.com/article/leaderhip-awards-2012/tafe-mallika-srinivasan-the-tractor-queen/33883/0
http://en.wikipedia.org/wiki/Mallika_Srinivasan
http://www.tafecafe.org/taxonomy/term/447
Mallika Srinivasan is a thoug
ht leader and a strategist, recognized for entrepreneurship, commitment to excellence and contribution to Indian agriculture machinery business and academia. She is presently the Chairman and Chief Executive Officer of TAFE - Tractors and Farm Equipment Limited, a US $1.6 billion tractor major incorporated in 1960 at Chennai, India. TAFE is today, the third largest tractor manufacturer in the world and the second largest in India, by volumes, with presence in over 82 countries, including developed countries in Europe and the Americas.
She is additionally, on the Board of AGCO Corporation - USA, Tata Steel Limited and Tata Global Beverages Limited. She is a member of the Governing Board at the Indian School of Business, Hyderabad and the Bharathidasan Institute of Management, Trichy.
Economic Times Businesswoman of the year 2006, she is a well known entrepreneur of India. She has always strived hard to reach for skies, but has deeply rooted her foot into the ground. She is a strong headed woman, who is leading the activities of a Company that is involved in macho business such as tractor manufacturing. She has been able to rise and stand out above all others and make a name for herself in the competitive business world of today. Well, we are talking about Mallika Srinivasan, director of the Rs 2500 crore Amalgamations Group Tafe. Mallika Srinivasan is one of the most successful women CEOs in India. In this article, we will present you with the biography of Mallika Srinivasan, so read on…
Life History :-
Born on November 19, 1959 as the eldest daughter of industrialist A Sivasailam, she is the pride of her parents. She was always brilliant in academics. She did her in MA (econometrics) from Madras University. Thereafter, she went abroad to pursue further studies. She did her MBA from the Wharton School of the University of Pennsylvania. Married to Venu Srinivasan, the CMD of TVS Motor, she is living happily with their two children.
In the year 1986, she planned to join the family business. She was made the General Manager of Tafe (Tractors and Farm Equipment) Company. When she took over the responsibility of furthering the economic wealth and business, the turnover of the Company was Rs 85 cr. Under the expert guidance of her father and the whole hearted support of the team, she brought about a major transformation. She converted Tafe into a hi technology-oriented company, thereby becoming the initial choice of the farmers. There was a period, when the Company had to face a tough time, however; even then, the Company invested a huge amount of over Rs 70 crore in the designing and development of product.
At present, the Company is earning a business over Rs 1,200 cr. It has been a long journey for the Company, which has witnessed many ups and downs. But, it was the strong determination of this courageous woman that slowly and steadily made the firm climb the ladders of success. Today, the Company has not only found a niche for itself as the leading tractor manufacturer, but also expanded its area of operations. It has also entered into others businesses like engineering plastics, panel instruments, automotive batteries gears, hydraulic pumps, and farm implements.
The company has had a long alliance with Massey Ferguson, which is now a part of Agco. The company is looking forward to exporting fully constructed tractors to Agco. Presently, Agro has a stake of 24% in the company and the rest lies with Simpson & Co. Presently, Mallika Srinivasan is serving as the president of premier industrial bodies like Tractor Manufacturers Association and the Madras Management Association. She is the first lady to have assumed the role of a president of the Madras Chamber of Commerce and Industry. She is also a prominent member of the governing board of the Indian School of Business, Hyderabad.
Awards and accolades :-
The accolades and awards she has received in the recent years are testimonial to her professionalism. In 2011, she was voted Entrepreneur of the Year by Ernst and Young; awarded the Woman Leader of the Year award by Forbes India; recognized by Forbes Asia as one of the Top 50 Asian Power Businesswomen, ranked second among India’s Most Powerful Women in Business by Fortune India and named among the six Most Powerful Women of India Inc. by Business Today, while the Asian Business Leadership Forum (ABLF) honored her with the prestigious ABLF Woman of Power Award. NDTV Profit, India’s leading Business television channel, accorded her the special honor of Business Thought Leader of the Year 2012 Award, at the NDTV Profit Business Leadership Awards.
http://forbesindia.com/article/leaderhip-awards-2012/tafe-mallika-srinivasan-the-tractor-queen/33883/0
http://en.wikipedia.org/wiki/Mallika_Srinivasan
http://www.tafecafe.org/taxonomy/term/447
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Great woman power cheers mam
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